: Adopting analytics and AI tools to measure the efficiency of communication campaigns. 6. Conclusion Summary of how Kazakhstan’s PR market is maturing.
: Shortage of specialized PR training programs compared to general journalism. 24351.rar
: The shift from traditional press releases to social media influence (Instagram and Telegram as primary drivers). : Adopting analytics and AI tools to measure
: The dominance of "state orders" in the media and how it affects independent PR practice. 24351.rar