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Big E3 -

: Companies like Nintendo shifted toward their own digital broadcasts (Nintendo Direct), realizing they didn't need a physical trade show to reach their audience [11, 30].

: Maintaining massive physical booths became an "expensive farce" for many developers who could now release trailers online at a fraction of the cost [5]. big e3

: Cancellations in 2020 and 2022 broke the event's momentum, allowing competitors like Summer Game Fest to fill the void [32, 36]. 🌟 What’s Next for Gaming? : Companies like Nintendo shifted toward their own

While E3 is gone, the "June showcase season" remains a cornerstone of the industry: EA Play [28].

: EA was the first major player to leave in 2016 to host its own fan-focused event, EA Play [28].

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