Madmamas

: The central figure who films and manages the family's social media presence.

: There are frequent claims that the older children, particularly Mara, are forced to act as primary caregivers for their younger siblings while Veronica focuses on her social media. madmamas

: Much of her content originally focused on grocery hauls, color-coding her children's belongings, and managing a large household on a tight budget. : The central figure who films and manages

: Older children often featured as "favorites" or primary helpers. color-coding her children's belongings