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Reports from Wired suggest the party has recently embraced "shitposting" and viral internet culture to compete in the digital attention economy.
The phrase is a popular Nigerian Pidgin expression meaning "It is them" or "They are the ones." It is frequently used in social media posts to call out specific groups—often politicians or elites—holding them responsible for societal issues or mocking their predictable behavior. Notable Social Media Usage
A viral post by Nigerian activist Dele Farotimi uses "Na Dem" to describe a cycle of "performative governance." He critiques how officials use "digital mobilizers" to distract the public with filtered photos and hashtags while ignoring real crises.
#whosoldnigeria? Na dem you just describe..🇳🇬😥 - Facebook
Reports from Wired suggest the party has recently embraced "shitposting" and viral internet culture to compete in the digital attention economy.
The phrase is a popular Nigerian Pidgin expression meaning "It is them" or "They are the ones." It is frequently used in social media posts to call out specific groups—often politicians or elites—holding them responsible for societal issues or mocking their predictable behavior. Notable Social Media Usage Na Dem
A viral post by Nigerian activist Dele Farotimi uses "Na Dem" to describe a cycle of "performative governance." He critiques how officials use "digital mobilizers" to distract the public with filtered photos and hashtags while ignoring real crises. Reports from Wired suggest the party has recently
#whosoldnigeria? Na dem you just describe..🇳🇬😥 - Facebook Na Dem
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