Despite the rise of digital tools, most buyers aren't ready to skip the physical inspection entirely. People Still Aren't Into Buying Cars Online - WIRED
The journey of buying a car has transformed from a high-pressure showroom marathon into a digital-first experience where convenience is the new currency. While the "one-click" purchase remains rare, the modern car buyer's story is now defined by a hybrid approach that blends extensive online research with strategic in-person visits. The Research Marathon online car buying statistics
: 93% of buyers state that online reviews directly impact their final decision. Despite the rise of digital tools, most buyers