by Rob Meyerson. While often found in English, this is a leading modern resource for a step-by-step naming process. Where to Download or Read PDF Naming Books
by Maria Gavrilova et al. A practical guide recommended by the Guild of Marketers, focusing on developing and evaluating brand names.
Finding books on (the art of creating names for brands, products, or companies) in PDF format involves using specialized libraries and marketing platforms. In Russian, "нейминг" (naming) is a popular topic in business and marketing literature. Top Books on Naming (Russian & Translated)
Several authoritative guides are available that cover the creative, linguistic, and legal aspects of naming:
by Vladimir Elistratov and Pavel Pimenov. This is a comprehensive educational manual that explores the philological and marketing sides of the process.
by Sergey Malaykin. A popular 33-lesson course for those looking to create effective titles and brand identities.
You can find these titles and others through various digital libraries: