Twitter Buys Periscope -

: Periscope allowed everyone from private users to celebrities and journalists to broadcast global events at scale. Integration and Peak Success

Technically, Twitter began integrating Periscope's core features directly into its main application as early as late 2016, allowing users to "go live" without needing a separate app. Decline and Discontinuation twitter buys periscope

Twitter acquired Periscope in , while the app was still in its beta phase and had not yet officially launched. The acquisition was largely a defensive and offensive response to the sudden rise of Meerkat , a rival live-streaming app that gained massive traction at that year's SXSW festival. By acquiring Periscope, Twitter aimed to: : Periscope allowed everyone from private users to